Make Larong Pinoy The Company Sports Fest

LARONG PINOY CONTINUES TO BE A FAVORITE SPORTS FEST ACTIVITY FOR MANY FILIPINO COMPANIES.  BEYOND PLAYING ON THE DAY OF THE EVENT, THE GAMES IS CAPABLE OF BUILDING STRONG EMPLOYEE RELATIONSHIPS. 

The Traditional Filipino Street Games continues to be a favorite sports fest activity for local companies. Private business corporations continues to request Magna Kultura Foundation (the national proponent of the games) to organize the Larong Pinoy event as a company sports fest activity. 

This year, over a hundred companies organized Larong Pinoy mini-Olympics. Among the latest companies that played the Filipino games are: Asian Development Bank (ADB), Nissan Motors, Red Ribbon, United Coconut Planters Bank, Cocolife, the Dept of Health, Punongbayan & Araullo, Panasonic, Equicom Group of Companies, Eagle Cement, Chevron Phils., Ahnex Builders, and many others.

Human Resource Department heads saw the Filipino Street Games as an effective instrument for employee bonding.  Indeed, the games are able to make employees from different departments easily get acquainted with each other; and, like childhood playmates, the bonding experience goes beyond weeks, even months, after the event.

The Larong Pinoy Sports Fest event excites employees into doing things that they did in the childhood days, especially the elder adults.  From day one, after HRD announces Larong Pinoy as the sports fest activity, the office environment become high on enthusiasm; making employees talk about the games, their childhood experience, and even practicing within the office. It brings the corporate community alive.

In the past, most companies have been doing the regular basketball, volleyball and badminton events, until Human Resource Department staff discovered the fun experience that Larong could bring; on top of the teambuilding capability it can offer. And what makes the Larong Pinoy sports fest even unique is that Magna Kultura Foundation organizes it like a real “Olympics event”, with professional tournament system and officiating, with live annotation and hosting, with team captains, torch relays, and all the works. And, amidst all these, the HRD staff and sports committee can play on the event day without the hassle of running the company event.

Amidst the modern age of computers and high-tech gadgets, Magna Kultura Foundation has been implementing Larong Pinoy sports clinics and tournaments in schools and Barangay communities since Y-2003. 

When local Filipino corporations started requesting Magna Kultura to organize company sportsfests for employees, the foundation saw it as an opportunity to advocate the games among adults; to make the adults fellow-advocates for ‘promoting’ the games among their children.

The advocacy to promote "Laro ng Lahi" is a timely crusade amidst the age of globalization. The traditional Filipino Games is a cultural treasure that is cherished by many Filipino to this day.  It is not true that it is no longer played by children, as some would say that it has vanished in Philippine society in the age of computers and high-tech gadgets. In many urban and rural areas, a great majority of Filipino children still play outdoor street games as most of them are still unable to own expensive high-tech gadgets.

Larong Pinoy is very much alive in the Philippines. And now that many companies are playing the games, the revival becomes stronger. The adults are playing the games again, and using it to make friendships in their company come alive.  Thus, using the games to build the company's culture.

This is our games.  This our culture.  Let us keep it alive, even in the modern age, because this is what makes us stand as a Filipino race.  Preserve and advocate things that are FILIPINO.  

For Inquiries in Oganizing A Larong Pinoy Sports Fest Event, contact

DICKIE AGUADO, Executive Director - MAGNA KULTURA FOUNDATION

Tel. Nos. :  (02) 514-5868 /  Mobile: 0917-8990025 or 0922-8990026

Or Email us: kulturapilipinas@gmail.com

CLICK HERE TO PREVIEW THE LARONG PINOY SPORTS FEST CONCEPT


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